Yahoo! Cool Thing of the Day

I'll admit that there's a lot that I don't quite get about our Start Wearing Purple campaign, but I can at least appreciate location-aware photobikes. These babies made their premiere at the Open Hack Day, wheeling around the campus and soaking up some rays through their solar cells. They've now been dispersed around the world to explore bold new frontiers, provided that there's a bike trail or some sort of ramp. Through the magic of GPS receivers and Flickr geolocation, you can also track each bike's progress from within the Purple Pedals section of the marketing site. It's a fun idea as relates to moblogging, I just wish there were a better way to consume it.

NOTE: All of the uploaded photos have a ybike tag (thanks, devel-random), and you can actually pass the geoRSS feed through Pipes for a nice little map, even though it only has the last 20 images. And here's a slightly nicer version of just Amit's Bike's photos, though I'm having a few issues making that pipe truly configurable.

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