Yahoo! Cool Thing of the Day

One of the knocks on BOSS has been that, at the end of the day, it's still just a list of search results. Given the overall lack of volume restrictions, it's an infinitely long list, sure, with a ton of useful extraneous information like news and images, but it's still hard to really get clever with a mere collection of links. The BOSS team is working on revising that starting today, with the launch of their Key Terms. Instead of just seeing a list of links, you can now get back an associated group of key terms per link that tells you exactly what the Yahoo! Search engine thinks are the important parts of the page. For change.gov, for instance, you'll see key terms like "transistion team", "Barack Obama", "inauguration", and so on. Instead of just knowing that you got a link back based on some query, now you can figure out why you got that link back and exactly what the link is all about, and it seems like you could start to do some insanely cool stuff with that data.

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